Wednesday, February 8, 2017

tRump Violates Basic Social Media Policy

Big shock! Team tRump has violated baisc social media policy practice by using the @POTUS Twitter account to attack retailer Nordstrom for dropping his daughter's apparel and accessory lines.  He or someone on his staff re-tweeted the attack from @realDonaldTrump:

from:  https://pbs.twimg.com/media/C4LHyszUMAQbYab.jpg

A search of whitehouse.gov yields no specific social media policy, but acceptable practices for governmental social media policy can be found at the Government Services Administration--the office that oversees interactions between businesses and the government.  tRump's retweet or the retweet by one of his staff violates the principle of "Endors[ing] commercial products, services, or entities," a forbidden practice.  The retweet endorses Ivanka tRump's business and also offers a kind of negative endorsement of Nordstrom.  For another example of language to show how this use of social media violates professional practice, here is language from the social media policy for the State of Washington


(page 12)


This tweet shows either a profound dismissal of or lack of knowledge about organizational communication.  By using the @POTUS handle to offer this endorsement, it misuses the weight of that particular office by acting on behalf of a family member's place of business, a conflict of interest and clear misuse of power.  Furthermore it indicates either an ignorance of principles of organizational communication or a will to flaunt those principles.  So tRump is either too stupid to know better or he just doesn't give a crap--personally, I'm thinking it's an inclusive or...so it's both.  Now, the argument could be made that it may not have been tRump himself that retweeted...which, while plausible, either shows a cute naiveté or shows that somebody should be...well, you know.



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